At CB44, responsible gambling is not an afterthought. It is a core part of how we operate. This page contains everything you need to understand our safeguards, use our player-protection tools, and find support if gambling is affecting your wellbeing.
CB44 exists to provide Malaysian players with a world-class gaming experience — live dealer baccarat, high-RTP slots, EPL and Liga Super Malaysia sports betting — in a safe, fair, and transparent environment. We take that responsibility seriously at every level of the platform, from how we design our deposit flows to how we train our support agents.
Gambling, when approached responsibly, is an enjoyable leisure activity enjoyed by millions of players across Kuala Lumpur, Penang, Johor Bahru, Petaling Jaya, and beyond. The problem is not gambling itself — it is gambling without boundaries. Our role is to help you maintain those boundaries, and to intervene early when patterns suggest they are slipping.
CB44's responsible gambling programme covers four core areas: strict age enforcement, player-controlled betting limits, self-exclusion tools, and access to professional support resources. Each is described in detail on this page. We encourage every player — regardless of how they currently feel about their gambling — to read this page in full.
Minimum Age Requirement
CB44 is strictly for players aged 21 and above. This is not a guideline — it is an enforced rule backed by mandatory KYC identity verification. Any account found to be operated by a person under 21 years of age will be immediately closed and all funds handled in accordance with applicable regulatory requirements.
Parental Controls: If you share a device with minors, please use your operating system's or browser's parental control features to restrict access to gambling sites. CB44 cannot be responsible for unauthorised access from shared devices.
All CB44 players have free, immediate access to the following protection tools — available 24/7 through your Account settings or via live chat. These tools work from the moment you activate them, with no waiting period.
Deposit Limits
Set a maximum deposit amount per day, week, or month. Once your limit is reached, the cashier will decline any further deposits until the period resets.
Deposit limit reductions take effect immediately. Increases are subject to a 24-hour cooling-off period — a deliberate friction designed to prevent impulsive decisions. Manage this in Account Settings → Responsible Play.
Loss Limits
Define the maximum amount you are willing to lose in any given daily, weekly, or monthly period. When your cumulative net loss reaches the threshold, further wagering is paused for the remainder of that period.
This tool is particularly effective for players who find it difficult to stop after a losing streak. It removes the decision from the equation entirely.
Session Time Limits
Set a maximum duration for any single gaming session. When your limit is reached, you will receive a notification and the option to log out. Continuing play requires actively choosing to extend the session — a conscious decision.
Session limits help prevent the "just one more game" pattern that can extend play far beyond original intentions.
Reality Check Reminders
Configure on-screen pop-up notifications at regular intervals (e.g., every 30, 60, or 90 minutes) that display your current session duration, total amount wagered, and net win/loss position.
Reality checks interrupt the flow of play intentionally, giving you a clear, factual picture of your session before you decide whether to continue.
Cooling-Off Period
Take a structured break from gambling without permanently closing your Account. Choose a cooling-off period of 24 hours, 48 hours, 1 week, 1 month, 3 months, or 6 months.
During a cooling-off period, your Account remains registered but all deposits and wagering are suspended. The period cannot be reduced once activated — only extended. Useful for planned breaks like Hari Raya or Chinese New Year.
Self-Exclusion
Request a full self-exclusion from the CB44 platform for a minimum period of 6 months, up to a permanent lifetime ban. Once activated, you will be locked out of all deposits, wagering, and promotional content.
Self-exclusion is our strongest intervention tool. Contact live chat or email support to activate it. We treat all self-exclusion requests as urgent and process them within 24 hours — usually much faster.
If you feel that gambling is no longer under your control, or if you simply want to take an extended break, self-exclusion is the right step. The process at CB44 is straightforward and your request will be treated with complete confidentiality. Our support agents are trained to handle these requests with sensitivity and without judgement.
Once your self-exclusion is confirmed, CB44 will also suppress your Account from any promotional communications and remove your contact details from our marketing database for the duration of the exclusion period. You will not receive bonus offers, re-engagement emails, or promotional SMS messages.
Important: Self-exclusion periods cannot be shortened once activated. If you chose a 6-month exclusion, it runs for the full 6 months. This is intentional — it ensures the tool provides genuine protection, not just a minor inconvenience. Permanent exclusions are irreversible.
Contact CB44 Support
Reach our 24/7 live chat team within the Platform, or send an email to [email protected] with the subject line "Self-Exclusion Request". Identify yourself by your registered username and confirm the exclusion duration you are requesting.
Identity Verification
Our agent will confirm your identity to ensure the request is genuine and to protect your Account. This typically involves confirming your registered email address and date of birth — no additional documents are required.
Exclusion Activated
Your self-exclusion is applied within 24 hours of confirmation — in most cases within the same support session. Your Account is locked, marketing suppressed, and your chosen exclusion period begins immediately from activation.
Confirmation & Ongoing Support
You will receive a confirmation message once your exclusion is active. If you need support during your exclusion period, our team remains available to discuss responsible gambling resources, account questions, or referrals to professional support organisations.
Problem gambling does not always announce itself. It often develops gradually — through small changes in behaviour, attitude, and financial decision-making that can be easy to rationalise in the moment. The signs below are widely recognised indicators that gambling may be causing harm.
If you recognise any of these patterns in yourself — or if someone close to you has raised concerns about your gambling — we encourage you to reach out. Acknowledging the pattern early is genuinely the hardest and most important step.
CB44's responsible gambling tools are available to all players at all times, without judgement. You do not need to be in crisis to use them — setting a deposit limit or taking a cooling-off period is a sign of strength, not weakness.
Chasing Losses: Increasing the size or frequency of bets in an attempt to win back money already lost — particularly after a significant losing session.
Gambling with Essential Funds: Using money set aside for rent, utilities, food, or other necessities to fund gambling activity, or borrowing money specifically to gamble.
Inability to Stop: Repeated unsuccessful attempts to cut down or stop gambling, or feeling restless and irritable when attempting to reduce play.
Preoccupation with Gambling: Spending significant time thinking about past gambling sessions, planning future bets, or reliving the experience of winning — even when not actively gambling.
Concealment: Hiding gambling activity from family or close friends, lying about the amount of time or money spent on gambling, or feeling shame or guilt after gambling.
Emotional Dependence: Using gambling as a way to escape stress, anxiety, depression, or other negative emotions — or feeling that you cannot enjoy relaxation without gambling.
Escalating Stakes: Needing to gamble with increasingly large amounts of money to achieve the same level of excitement or satisfaction.
These practical guidelines help the majority of CB44 players maintain a healthy relationship with gambling over the long term.
Set a Budget Before You Play
Decide exactly how much you are willing to spend before opening a game or placing a bet. Use CB44's deposit limit tool to enforce this decision automatically. Treat your gambling budget as entertainment spending — like a cinema ticket or a restaurant meal.
Never Chase Your Losses
A losing session is a losing session. The urge to "win it back" is one of the most dangerous impulses in gambling. If you've hit your loss limit for the day, step away. Log out. The games will still be there tomorrow — and your finances will thank you.
Keep Track of Time
It is easy to lose track of time when playing. Use CB44's session time reminders, set a physical alarm, or keep your phone visible. Taking regular breaks — even just 10 minutes every hour — helps maintain perspective and reduces impulsive decision-making.
Gamble for Fun, Not Profit
The house edge means that, over time, the platform will always be profitable. There is no system, strategy, or pattern that overcomes this mathematical reality in the long run. Enjoy the experience for what it is — entertainment — and never gamble with money you need.
Avoid Gambling When Emotional
Stress, frustration, loneliness, or alcohol all impair decision-making and can turn a casual session into a harmful one. If you find yourself turning to gambling as a way to cope with difficult emotions, this is an important signal to pay attention to.
Balance With Other Activities
A healthy gambling habit is one part of a balanced life that includes other social activities, hobbies, exercise, and meaningful relationships. If gambling is crowding out these other areas, it is worth rebalancing — start with a cooling-off period.
Talk to Someone You Trust
If you're concerned about your gambling, talk to a trusted friend, family member, or colleague. Sharing the concern — even informally — reduces the secrecy that often allows problem gambling to escalate unnoticed for months or years.
Use the Tools Available to You
CB44's deposit limits, session reminders, and cooling-off periods are built precisely for moments when self-discipline alone is not enough. Using these tools is not an admission of weakness — it is intelligent, proactive financial management. They exist for every player.
CB44 actively signposts the following professional support organisations. These services are independent of CB44 — they provide confidential, non-judgemental assistance to individuals and families affected by problem gambling. All contact details below are text-only references for your information.
Talian Kasih
15999Malaysia's national social welfare helpline operated by the Ministry of Women, Family and Community Development. Provides counselling referrals and social support services for individuals and families in distress, including those affected by gambling-related problems. Available 24/7, calls are free and confidential.
GamCare
0808 8020 133 (UK / International)GamCare is the leading UK-based provider of information, advice, and support for anyone affected by problem gambling. Their online resources, self-assessment tools, and forum communities are accessible internationally at no cost. Particularly useful for players who prefer written or online-based support formats.
Gamblers Anonymous Malaysia
KL Intergroup — text onlyGamblers Anonymous operates peer-support meetings for individuals recovering from gambling addiction. The 12-step programme has helped millions of people worldwide. Meetings are available in Kuala Lumpur and other major Malaysian cities. Contact information is available through GA's international directory.
Befrienders Kuala Lumpur
03-7627 2929 (text only)Befrienders KL provides emotional support to individuals in distress, including those experiencing financial or emotional difficulties related to gambling. Their trained volunteers offer a compassionate, non-judgemental listening service. Operating hours are typically evenings and weekends — confirm current availability directly.
Hospital Psychiatry Departments
Government Hospitals — text onlyAll government hospitals in Malaysia operate psychiatry and addiction medicine departments that provide clinical assessment and treatment for gambling disorder. Referrals can be made through a GP or via walk-in to the accident & emergency department for urgent cases. Key centres include Hospital Kuala Lumpur and Hospital Pulau Pinang.
CB44 Responsible Gambling Support
24/7 Live Chat — within platformCB44's own support team includes agents specifically trained in responsible gambling conversations. If you are not ready to contact an external organisation but want to talk to someone, start with us. We can activate any of our protection tools immediately, discuss your options without pressure, and point you toward the right external resources.
CB44's Commitment to Vulnerable Players
CB44 will never use promotional incentives to encourage a player who has indicated distress, used self-exclusion tools, or been identified through gameplay monitoring as potentially vulnerable. Our marketing systems are configured to suppress promotional communications to any player with active cooling-off periods or flagged responsible gambling concerns. This is a non-negotiable operating standard.
Beyond the tools we give players, CB44 operates its own internal responsible gambling standards that govern how the platform is built and how our team behaves.
Age Verification at Registration
Every account must complete KYC identity verification — submitting a government-issued ID confirming the player is at least 21 years old — before withdrawal privileges are activated. No exceptions. Underage accounts are immediately closed upon detection.
Gameplay Pattern Monitoring
CB44's operations team monitors gameplay data for patterns associated with problem gambling — extended high-frequency sessions, rapid loss escalation, and repeated deposit-then-loss cycles. Flagged accounts receive a proactive responsible gambling check-in from a trained agent.
No Predatory Marketing
CB44 does not target bonus offers at players showing problem gambling indicators. Players in cooling-off periods are fully suppressed from all marketing. We do not send "we miss you" re-engagement campaigns to players who have self-excluded or recently set deposit limits.
Staff Training Programme
All CB44 customer support agents complete responsible gambling training covering how to identify at-risk players, how to conduct sensitive conversations about problem gambling, and how to escalate concerns internally. Training is refreshed quarterly.
Transparent Game Information
CB44 publishes RTP (Return to Player) percentages for all slot games. Odds on sports betting markets are clearly displayed. We do not use misleading game descriptions or manipulative visual cues designed to create false perceptions of odds or winning probability.
Regular Policy Review
CB44's responsible gambling policies are reviewed at least annually, with updates incorporating evolving best practices, player feedback, and changes in applicable regulatory standards. The current version of this page reflects our most recently reviewed and updated guidelines.
CB44 is designed for players who take their gaming seriously — which means taking responsible gambling seriously too. Explore the platform knowing that every tool on this page is available to you, at any time, completely free of charge.
For players aged 21 and above only. · Talian Kasih: 15999 · GamCare: 0808 8020 133